Module 1: Key Principles to Win on LinkedIn®

Lesson 2: Key Principles to Win at LinkedIn®

  • In this lesson, we’re going to learn the importance of social selling and key principles to help you be a successful social seller.
  • This is important because …these principles will help you accelerate your results on LinkedIn. They will help you attract the right prospects and build trusted relationships that convert into high-value clients.
  • If you don’t do this… you will destroy your chances of success. You will turn people off. You will burn your network quickly.
  • Action Item: Reflect on people who you have met on LinkedIn who follow these principles. Make a list of 3-5 people who you want to specifically follow to see how they use these principles.
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Comments ( 3 )

  • Gillian Anderson
    Gillian Anderson

    This was very clear and insightful. I will take the summary and put it up on my board to remind me every day as I interact on Linkedin. Thank you

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    Suresh T

    I like the spider and lion analogy. I prefer to conserve energy and it is more restful and delightful if our clients come searching for us.
    The KAT is great. I was wondering if clients need to like you or does “accept” also work?
    Thanks Neeraj

  • Pia Jansson
    Pia Jansson

    So true, I do not appreciate the lion mentality with auto-responders that have exploded on LI! And yes, at the end of the funnel there’s a human interacting with another human so we build with those we are drawn to and connect with 😀

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