- In this lesson, we’re going to learn the importance of social selling and key principles to help you be a successful social seller.
- This is important because …these principles will help you accelerate your results on LinkedIn. They will help you attract the right prospects and build trusted relationships that convert into high-value clients.
- If you don’t do this… you will destroy your chances of success. You will turn people off. You will burn your network quickly.
- Action Item: Reflect on people who you have met on LinkedIn who follow these principles. Make a list of 3-5 people who you want to specifically follow to see how they use these principles.
Lesson 2: Key Principles to Win at LinkedIn®
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